BUSINESS
We hold in-house SaaS development capabilities, startup consulting experience,
and a B2B distribution network together.
Diagnosis, design, execution, and market access
are built into a single 'one-stop value chain'.
Business
Product to Market
From planning to channel entry,
and all the way to sales performance,
our team of experts works alongside you.
We carry out product planning, manufacturing sourcing, brand design,
distribution roadmap development,
and channel entry together.
Launch is not the end.
With our in-house UTON Margin Calculator (유통계산기 AI),
we calculate the real profit and loss reflecting
channel fees and advertising costs, and manage the selling price
so that the target margin is maintained.
17
Direct codes across all home shopping channels
We operate directly, without going through vendors.
Our own team manages scheduling and settlement.
30
Channel types operated
Home shopping · specialty malls · duty-free · department stores
open markets · general malls · live commerce · wholesale, and more
250
Operating a brand with KRW 25 billion in cumulative sales
We manage partner companies and run the settlement system.
We handle everything from product planning to channel entry.
AI
In-house margin management solution
We developed and operate the UTON Margin Calculator (유통계산기 AI).
It manages profit and loss and pricing by channel.
Strategy
Business Strategy
STRATEGY 01
Lock in profit first
Before we begin product development,
we first calculate the profit and loss that reflects
each channel's fees, logistics, and advertising costs.
STRATEGY 02
Set specs to match channel requirements
Packaging specs, minimum order quantities, and certification requirements
are set by the channel you intend to enter.
We confirm the requirements, then finalize the specifications.
STRATEGY 03
Design the channel entry sequence
We don't enter every channel at once.
We set the order by entry difficulty and margin,
then expand once sales data comes in.
STRATEGY 04
Home shopping through direct trade
We hold direct codes for 17 home shopping channels,
so we don't go through vendors.
The middleman margin stays with us.
STRATEGY 05
Diversify risk by running B2B in parallel
With B2C alone, sales swing directly
with every change in advertising costs.
Running B2B in parallel stabilizes cash flow.
STRATEGY 06
Manage margins after launch
Even after sales begin,
fees and advertising costs keep changing.
We manage profit and loss with the UTON Margin Calculator (유통계산기 AI).
Distribution Plans
Distribution Services
You can start from whichever stage you need right now.
We don't recommend making a product first and then
looking for where to sell it.
Once the distribution channel is decided,
we plan the product to fit its requirements.
01
Distribution Roadmap Design
KRW 1M ~ 3MAbout 2 weeks
We first decide the target channels and target price.
Reflecting each channel's fees, logistics, and advertising costs,
we design the entry sequence and profit structure.
Deliverables
- Channel-by-channel P&L simulation
- Entry sequence roadmap
- Target selling price design
Recommended for
- When sales channels are not yet decided
- When you need to judge which channels to enter
- When you need to review the profit structure
02
Product Planning · Sourcing
KRW 3M ~ 8MAbout 4 weeks
We set the specs and standards to match channel requirements,
then proceed with manufacturer sourcing and cost negotiation.
We also confirm certification requirements and minimum order quantities.
Deliverables
- Product plan
- Manufacturer quote comparison
- Cost sheet
Recommended for
- When manufacturing is still required
- When you need to select a manufacturer
- When you need to confirm certification requirements
03
PB Product Development
KRW 15M ~ 30M8 to 12 weeks
From category selection to manufacturing and package design,
we complete the product through to certification.
We build the brand and sales content together with it.
Deliverables
- Finished product and certification
- Brand and packaging
- Product detail page
Recommended for
- When it's your first own brand
- When renewing an existing product
- When you need to address labeling requirements
04
Channel Entry · Distribution Operations
Fee Negotiable
We handle entry into home shopping and online channels.
We connect trading partners through our B2B distribution network
and manage per-channel profit and loss with the UTON Margin Calculator (유통계산기 AI).
Deliverables
- Channel entry
- Trading partner connections
- Monthly P&L report
Recommended for
- When you need to secure sales outlets
- When considering home shopping entry
- When you need margin management after launch
Services
Key Services
Select an item to see the scope of work, the stages involved,
and the deliverables.
Brands
Related Brands and Services
B2B Distribution Platform
A B2B distribution channel we operate directly.
Partner onboarding, transaction management, and settlement
are handled through an internal system.
PB Product Development
From category selection to manufacturing, packaging, certification,
and channel entry, we carry out the entire process
of creating your own brand.
Brand Consulting
For external brands, we redesign the product structure,
sales channels, and sales content
from the ground up.